DeLeón Presents Depeche Mode

In front of 250 people, Depeche Mode proceeded to stun fans with the first ever-live performance of the 1986 B-Side single But Not Tonight. The bands full Delta Machine world tour kicks off May 4th in France.

DeLeón Rocks. It’s how you drink it. It’s what we do.
















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2013-04-29 | Leave a comment
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DeLeón Presents The Iceman

Hollywood Boulevard was packed last night for the DeLeón Tequila hosted premiere of The Iceman. Cast members Michael Shannon, Ray Liotta, Winona Ryder and Stephan Dorff were in attendance alongside Sylvester Stallone, Gerard Butler and Zach Braff. The house was packed rocking to the sights and sounds of the DeLeón Purísima rock lounge. Guests stayed until the wee hours proving, yet again, it’s not a true Purísima party until the DeLeón runs dry.



Michael Shannon

Sylvester Stallone, Michael Shannon

Sylvester Stallone, Robert Davi, Ray Liotta, Michael Shannon

Winona Ryder

Gerard Butler, Michael Shannon

Taylor Bagley

Michael Shannon, Stephen Dorff

Weronika Rosati

Zach Braff


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2013-04-24 | Leave a comment
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DeLeón hosts the Golden Globes

Award season is officially in effect. DeLeón Tequila and The Weinstein Company hosted the most sought-after party celebrating the Golden Globes Sunday night.

Guests included Robert Pattinson, Jeremy Renner, P Diddy, and Vanessa Hudgens who crowded around the one-of-a-kind DeLeón bar constructed entirely out of gold DeLeón corks for a chance to get a specialty cocktail and a taste of the brands full portfolio.

The cast of Django Unchained congratulated Best Supporting Actor winner Christoph Waltz while Bradley Cooper, Daniel Craig, Jennifer Lopez, Jonah Hill, Leonardo DiCaprio, Jamie Foxx, Kerry Washington, Richard Gere, Taylor Swift and Kate Hudson chatted around the tables of Harvey Weinstein and Quentin Tarantino. Even Kobe Bryant stopped by after the Lakers win.

The tequila kept the party rocking well in the early hours of the morning. Bill Murray held down the dance floor while Heidi Klum opted for tables.

DeLeón Rocks.






















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2013-01-16 | Leave a comment
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Golden Globes DeLeón Style

DeLeón is the exclusive spirit for the biggest party of the year. Stay tuned…

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2013-01-13 | Leave a comment
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Leóna Takes Center Stage on Bloomberg Markets

DeLeón Founder and CEO, Brent Hocking, featured on Bloomberg Markets discussing why his newly released Leóna is redefining the tequila market one $825 dollar bottle at a time.

Unlike other tequila brands, DeLeón does not add chemicals for flavor or coloring. As Hocking explains, DeLeón insists on blending flavors naturally. This takes time, patience, and know-how.

Hocking ages his tequila in French Sauternes wine barrels. The Leóna is aged for a total of 34 months. This process is unique to DeLeón and as the spirit ages, draws upon the rich, sweet honey notes of the Sauternes barrels resulting in a flavor profile so complex it is being compared to a fine Cognac or Scotch.

Leóna is redefining the tequila category as a spirit of pure elegance and refinement. See interview here:

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2012-12-28 | Leave a comment
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DeLeón Presents Django Unchained

The first of two, DeLeón presents the premiere of Quentin Tarantino’s “Django Unchained” in NYC.

“I like the way you die” was the signature drink—and line—of the night.

Cast members Jamie Fox, Leo DiCaprio, Christopher Waltz and others celebrated alongside living legends like Ronnie Wood.

DeLeón rocks. Stay tuned…

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2012-12-13 | Leave a comment

On the DL

Lenny and Leóna at Basel.  What more can we say?  DeLeón Rocks.

Photo: Mathieu Bitton

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2012-12-10 | Leave a comment
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Leóna on Yahoo: The best tequila

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2012-12-06 | Leave a comment
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DELEÓN KILLING THEM SOFTLY

The stars came out in droves this week for the DeLeón hosted premiere of  The Weinstein Company’s “Killing Them Softly” in NYC.

The film brought out an impressive array of guests including cast members Brad Pitt, Ray Liotta, James Gandolfini, Richard Jenkins, Vincent Curatola, Ben Mendelsohn and Scoot McNair. Hollywood’s elite Harvey and Bob Weinstein and The Coen Brothers were in attendance along with Georgina Chapman, Catherine Keener, Steve Buscemi, Marion Cotillard and Lorraine Bracco. Other guests included Russell Simmons, Doutzen Kroes, Rose Byrne, Amy Adams, Michael Shannon, Josh Lucas, Patrick Wilson, Chris Noth, Taraji P. Henson, Bobby Cannavale, Jennifer Carpenter, Bella Heathcote and a bit of rock-n-roll royalty in the form of Kanye West, Albert Hammond Jr., Eve Hewson, Tail Lennox, and Ann Dexter-Jones.

At the jam packed after-party, the tequila kept the guests coming back for more.  A-listers were literally seen squeezing their way to the bar to sample DeLeón signature cocktails “Killing Joke” and “Soft Cell.”

DeLeón Rocks.  It’s how you drink it.  It’s what we do.  









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2012-11-30 | Leave a comment
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DeLeón Tequila Gives Birth to Leóna

The tequila known for it’s “luxury with an edge” persona delivers a prolific spirit worth of its own title—Leóna.

Leóna is the crown jewel of the DeLeón Portfolio. This limited edition, bronze-hued tequila possesses a texture more akin to an XO Cognac.

The tequila is distilled in the white glove facility of the DeLeón fabrica, drawing from DeLeón’s three natural spring wells, then aged 34 months in the most legendary Sauternes barrels of our generation.

Presented in a limited edition black box with a python flask, it is epitome of all senses, edge, rock, sex, luxe… everything DeLeón.

Leóna is available beginning 12.21.12—the last day of civilization according to the Mayan calendar—but can be pre-ordered through select retailers.

Find it at: http://thelastdrink.com

Legend has it the Mayans created a special elixir for the final night of civilization. We believe it was called Leóna.

This is the reckoning.

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2012-11-01 | Leave a comment